Paris Shows it is Truly #MadeForSharing as Vision Video has More than 1 Million Views in 100h

Guardar

As the international strapline "Made For Sharing" hit the road last weekend, the Paris 2024 Olympic and Paralympic Bid Committee has unveiled a revamped, innovative new website and social media design as its digital momentum continues to grow.

Paris 2024’s brand new, interactive website was launched on the evening of 3 February, the same night that saw the "Made For Sharing" strapline beamed on to the iconic Eiffel Tower as part of a spectacular light show. Innovative technology, stunning imagery and easy navigation allows for visitors to feel the Paris 2024 experience of passion and purpose.

The bid has also unveiled a cutting edge, 30-panel skin for its Instagram account that brings to life its achievements and will continue to evolve during the year. Both the website and Instagram skin have been designed in English and French to reflect the dual purpose of the bid’s "Made For Sharing" ("Venez Partager") strapline by highlighting Paris’ vision to share the Games with the world as well as underlining its status as the globe’s most shared city on social media.

From February 1st, people around the world were invited to participate in Paris 2024’s #Sharing week on social media, where they engaged with the bid’s digital accounts and its leadership team, sharing what they loved most about Paris. During the #Sharing week and strapline launch, Paris’ social media accounts have registered impressive metrics:

· The Manifesto film reached 1.2 million views on Facebook after exactly 100 hours on-line (https://youtu.be/gftfCXc_-DQ)

· The #Paris2024 hashtag achieved 328 million impressions worldwide between 1 and 7 February

· The #MadeForSharing hashtag achieved 83 million impressions between 1 and 7 February

Paris 2024 CEO, Etienne Thobois, said:

"The growth on our social media numbers shows the immense global interest in Paris’ 2024 bid, and the ability it has to share its story with the world. Social media brings people together around the world. At Paris 2024, we invite the world to share our city and their stories of sport and Olympism.

"Like Paris 2024, young people have made sharing a way of life, with the aim of building a fair, more sustainable and more human world. This is why we want to keep on growing our social and digital engagement."

For more information, please contact:

Raphaël Leclerc

Paris 2024 Bid Committee

Email: rleclerc@paris2024.org

Phone: +33 6 73 16 88 06

Sujit Jasani

VERO Communications

Email: sjasani@verocom.co.uk

Phone: +44 (0)207 812 6589 / +44 (0)7940 375 282

25 Years at #1: Your best source of news about the Olympics is www.aroundtherings.com, for subscribers only

ATR Paris 2024 Olympics Paralymics hosting venuens bidding Etienne Thobois Made for Sharing

Sinner-Alcaraz, the duel that came to succeed the three phenomenons

Beyond the final result, Roland Garros left the feeling that the Italian and the Spaniard will shape the great duel that came to help us through the duel for the end of the Federer-Nadal-Djokovic era.

Table tennis: Brazil’s Bruna Costa Alexandre will be Olympic and Paralympic in Paris 2024

She is the third in her sport and the seventh athlete to achieve it in the same edition; in Santiago 2023 she was the first athlete with disabilities to compete at the Pan American level and won a medal.

Rugby 7s: the best player of 2023 would only play the medal match in Paris

Argentinian Rodrigo Isgró received a five-game suspension for an indiscipline in the circuit’s decisive clash that would exclude him until the final or the bronze match; the Federation will seek to make the appeal successful.

Rhonex Kipruto, owner of the world record for the 10000 meters on the road, was suspended for six years

The Kenyan received the maximum sanction for irregularities in his biological passport and the Court considered that he was part of a system of “deliberate and sophisticated doping” to improve his performance. He will lose his record and the bronze medal at the Doha World Cup.

Katie Ledecky spoke about doping Chinese swimmers: “It’s difficult to go to Paris knowing that we’re going to compete with some of these athletes”

The American, a seven-time Olympic champion, referred to the case of the 23 positive controls before the Tokyo Games that were announced a few weeks ago and shook the swimming world. “I think our faith in some of the systems is at an all-time low,” he said.

Paris Shows it is Truly #MadeForSharing as Vision Video has More than 1 Million Views in 100h

Paris 2024 unveils new campaign website and Instagram design and hails impressive social media growth as campaign begins.

Recent Articles

Sinner-Alcaraz, the duel that came to succeed the three phenomenons

Beyond the final result, Roland Garros left the feeling that the Italian and the Spaniard will shape the great duel that came to help us through the duel for the end of the Federer-Nadal-Djokovic era.

Table tennis: Brazil’s Bruna Costa Alexandre will be Olympic and Paralympic in Paris 2024

She is the third in her sport and the seventh athlete to achieve it in the same edition; in Santiago 2023 she was the first athlete with disabilities to compete at the Pan American level and won a medal.

Rugby 7s: the best player of 2023 would only play the medal match in Paris

Argentinian Rodrigo Isgró received a five-game suspension for an indiscipline in the circuit’s decisive clash that would exclude him until the final or the bronze match; the Federation will seek to make the appeal successful.

Rhonex Kipruto, owner of the world record for the 10000 meters on the road, was suspended for six years

The Kenyan received the maximum sanction for irregularities in his biological passport and the Court considered that he was part of a system of “deliberate and sophisticated doping” to improve his performance. He will lose his record and the bronze medal at the Doha World Cup.

Katie Ledecky spoke about doping Chinese swimmers: “It’s difficult to go to Paris knowing that we’re going to compete with some of these athletes”

The American, a seven-time Olympic champion, referred to the case of the 23 positive controls before the Tokyo Games that were announced a few weeks ago and shook the swimming world. “I think our faith in some of the systems is at an all-time low,” he said.

Temas Relacionados

Recent Articles

Sinner-Alcaraz, the duel that came to succeed the three phenomenons

Beyond the final result, Roland Garros left the feeling that the Italian and the Spaniard will shape the great duel that came to help us through the duel for the end of the Federer-Nadal-Djokovic era.

Table tennis: Brazil’s Bruna Costa Alexandre will be Olympic and Paralympic in Paris 2024

She is the third in her sport and the seventh athlete to achieve it in the same edition; in Santiago 2023 she was the first athlete with disabilities to compete at the Pan American level and won a medal.

Rugby 7s: the best player of 2023 would only play the medal match in Paris

Argentinian Rodrigo Isgró received a five-game suspension for an indiscipline in the circuit’s decisive clash that would exclude him until the final or the bronze match; the Federation will seek to make the appeal successful.

Rhonex Kipruto, owner of the world record for the 10000 meters on the road, was suspended for six years

The Kenyan received the maximum sanction for irregularities in his biological passport and the Court considered that he was part of a system of “deliberate and sophisticated doping” to improve his performance. He will lose his record and the bronze medal at the Doha World Cup.

Katie Ledecky spoke about doping Chinese swimmers: “It’s difficult to go to Paris knowing that we’re going to compete with some of these athletes”

The American, a seven-time Olympic champion, referred to the case of the 23 positive controls before the Tokyo Games that were announced a few weeks ago and shook the swimming world. “I think our faith in some of the systems is at an all-time low,” he said.