(ATR) The IOC has announced a series of changes to the committee’s administration linked to implementation of Olympic Agenda 2020.
Pere Miro, director of Olympic Solidarity and the NOCs relations department, also takes on the new role of deputy director general for relations with the Olympic Movement.
His new duties will include assisting IOC president Thomas Bach and director general Christophe De Kepper in strengthening relations with Olympic stakeholders, including NOCs, federations, sponsors and broadcasters. Miro will also provide strategic counsel to both IOC officials.
He will also take on a coordinating role and overall view of all subsidies given from the IOC to the Olympic Movement.
The Agenda 2020 reforms approved at the IOC Session in Monaco in December included creation of the new position of ethics and compliance officer. Ethics commission secretary Pâquerette Girard Zappelli takes up the role.
The role of Mark Adams will evolve to giving closer support to the IOC chief in the day to day execution of his duties as IOC director of communications and presidential spokesman.
The change to his remit comes after Adams presented a new plan for strategic communications "with the aim of linking the power of the Olympic rings and the Olympic Games to the International Olympic Committee".
The new communications strategy also aims "to amplify the IOC’s central purpose of putting sport at the service of humanity".
The IOC hinted at hiring additional employees to staff its press and PR offices "to strengthen strategic and brand communication".
The IOC also said Wednesday that work on the organisational structure of the Olympic Channel was well advanced.
"The management structure of the company was agreed. Hiring of key management positions on the channel will now go ahead both for the Madrid operations and in Lausanne for IOC TMS," it said in a statement.
Another change under Agenda 2020 reforms involves a revamp of the International Cooperation and Development Department due to changes in its function. It will be renamed the Department for Social Development through Sport and Public Affairs.
A Department for Corporate Development, Brand and Sustainability will be set up under Marie Sallois Dembreville, who will become a director.
Reported by Mark Bisson
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