As it strives for Olympic gold the Trinidad and Tobago Olympic Team ( TeamTTO) -the twin Island republic flagship national team will wear PUMA kit.
Effective 1st January 2017 ,PUMA is the Trinidad and Tobago Olympic Committee ( TTOC), Trinidad and Tobago Commonwealth Games Association (TTCGA) and Team Trinidad and Tobago (Team TTO) podium, lifestyle, training ,competition and presentation wear partner.
The TTOC multiple Olympic cycle partnership with ADIDAS came to an end on 31st December 2016.
The TTOC has had a long standing relationship with ADIDAS , the highwater mark was a well received Rio 2016 podium , village wear, presentation and competition wear collection that generated significant positive social media buzz and heightened merchandise replica demand by the Trinidad and Tobago public.
Over the years ADIDAS has supported the TTOC with unwavering dedication. Including TTOC initiatives such as the 10Golds24 Team TTO Marathon Walk fund raiser for Athlete development, welfare and preparation, Olympic Academy and Olympic Youth Camp and Long term athlete development program. ADIDAS also supported the TTOC market driven merchandising and licensing strategy.
The decision to not renew the Adidas/TTOC partnership was amicable and agreed .
"The TTOC thanks Adidas for a wonderful relationship and close partnership . Over the years friendships developed in an environment of mutual respect."
The TTOC /PUMA agreement is for an initial four year period through the Tokyo 2020 Olympic cycle.
The TTOC is excited about working with PUMA to achieve agreed strategic objectives.
The TTOC is confident that its athlete centred, market driven and service based approach, values , culture and ambitious 10 Golds2024 high performance focus will allow the TTOC and Team TTO to align with PUMA's brand values, positioning and strategic business objectives.
Its a new and exciting phase for Team TTO and the TTOC .
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